At Swimline Shop, we believe every backyard deserves a sparkling, well-maintained pool that brings joy, relaxation, and lasting memories. Since our founding, we’ve been committed to providing pool owners worldwide with high-quality equipment, chemicals, and accessories at prices that make pool ownership accessible and enjoyable.
Our Mission
To simplify pool maintenance and enhance your swimming experience by offering reliable, professional-grade products with exceptional value, expert guidance, and customer service that makes you feel like part of our pool-loving family.
Why Pool Owners Choose Us
Unbeatable Value Without Compromise: Our carefully curated selection of pool equipment—from sand filters and robotic cleaners to winter covers and chemical kits—combines premium brands like Hayward and Pentair with our exclusive Doheny’s line, all at discounts up to 76%. We prove that quality pool care doesn’t have to break the bank.
Solutions for Every Pool Type: Whether you own an above-ground oasis or an inground retreat, our specialized categories (including Above Ground, Inground, Chemicals, and Equipment) ensure you find exactly what your pool needs. Our seasonal essentials like winter cover clips and closing kits provide year-round protection.
Expert-Curated Collections: We save you time by bundling solutions for common needs—our Start-Up Kits, Value Packs, and “Big Equipment Sale” items take the guesswork out of pool maintenance while maximizing savings.
Our Story
Founded in Salem, MA, Swimline Shop began with a simple observation: pool owners were overpaying for essential supplies while struggling to find trustworthy advice. What started as a local resource has grown into a globally trusted pool supply destination, shipping high-performance products to customers across the world (excluding select remote areas).
Today, our team of pool enthusiasts and technical experts continues this mission—testing every product we sell, negotiating directly with manufacturers, and sharing our knowledge through personalized support at [email protected].
Join Our Community
Beyond transactions, we’re building a community of informed pool owners. Follow us for maintenance tips, seasonal preparation guides, and exclusive flash sales that help you spend less time worrying about your pool and more time enjoying it.
Ready to experience the Swimline Shop difference? Browse our limited-time offers and discover why thousands of pool owners trust us for their essential equipment and chemicals season after season.